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What’s my data worth?

Resources

Everything to know before you share a single record.

Tools, guides, and plain answers about licensing your business data.

Tools

Free to use. Nothing is saved or sent.

Data value calculator

Three questions. A rough range for your records.

Open the calculator

Readiness check

Eight quick questions. See what is ready and what to fix.

Start the check

Example data pack

Three invented records and a format guide. No real data.

Download the pack

Guides

Short reads on records, rights, privacy, and the process.

Getting started3 min read

What makes your records useful for AI?

Look for a request, the work, and the result.

Buyer fit3 min read

What could your business data be worth?

The buyer’s needs, useful detail, and sharing rights all matter.

The process3 min read

How business data licensing works

Describe your records, review them, agree terms, and deliver.

Preparation3 min read

List the data your business has

A short checklist before you export any files.

Careful handling3 min read

What to check before sharing data

Check permission, private details, and who can see the records.

AI evaluation3 min read

Use business records to test an AI task

Keep learning examples, test cases, and feedback separate.

Careful handling4 min read

Do you own the records you want to license?

Access is not ownership. Check client files, staff messages, and software terms first.

The process3 min read

Exclusive or non-exclusive: choosing your licence

What each option means, and what stays yours either way.

Preparation5 min read

How to export your business records

Where the export tools are in common business software, and what to check first.

Buyer fit4 min read

Who buys business data, and what they want

The kinds of teams that license business records, and what makes them say yes.

Owner questions4 min read

Can an operating company sell its Slack or email data?

Yes. You license a copy for agreed uses, keep the originals, and keep running the business.

Owner questions6 min read

Who buys company data for AI?

AI labs, AI data companies and data marketplaces. Which route fits depends on your company and how much control you want.

Owner questions4 min read

If I license my company’s data, is it anonymous?

No. It is de-identified. Here is what that means and how to lower the risk.

Owner questions4 min read

How much is my company’s data worth to AI companies?

There is no price list. Here is what has been reported, and how to get a range for your own records.

Owner questions5 min read

Is it legal to sell my company’s employee emails for AI training?

It can be, for records your business owns and may share. Check privacy, contracts and your own promises first.

Owner questions4 min read

Shutting down? Who buys your Slack, Jira and email data?

Wind-down firms, brokers and marketplaces. Export before you cancel the tools.

Owner questions3 min read

Is Korra (korra.io) legit?

Who runs Korra, where it is, what it does and does not do, and how to check.

About the data

Business data typesEight kinds of records, each with an example.What makes records usefulSource, completeness, and checks.How AI teams use recordsTraining, testing, and feedback.Data privacyWhat is removed, replaced, or left out.GlossaryPlain meanings for licensing terms.Questions and answersEvery common question in one place.BlogA new article every week, with sources.

For partners and buyers

Become a partnerKnow a business with data? Earn a share of every deal.Partner kitCall script, answers, and an intro email.For buyersWhat Korra checks, how offers work, the terms. Book a demo.Browse dataDe-identified listings buyers can ask about or bid on.

Watch: how it works in 60 seconds

Glossary

The words you will hear, in plain English.

Data licence: Written permission for a buyer to use an agreed copy of your records for agreed purposes. You keep ownership of the original records.
Exclusive licence: You agree not to license the same records to anyone else, for a set time or a set use.
Non-exclusive licence: You may license the same records to more than one buyer. Each agreement says what that buyer may do.
Permitted use: The specific things a buyer may do with the records, such as training or testing an AI system. Anything else needs new permission.
Record: One item of work history, such as an email thread, a support ticket, a deal note, or a document.
Dataset: A defined set of records prepared for a task, with a description of what it contains and what was left out.

See all 29 terms

Questions

The first things owners ask.

How do I find out what my data is worth?

Ask Korra on the home page. Describe your business and where your records live. In a few minutes you get a starting range and a data card. It is a starting point, not an offer, and it costs you nothing.

What records count?

Records your business owns that show real work: emails, team chats, sales records, support tickets, documents, call transcripts, task histories, and saved AI reviews. Good records show a request, the work, and the result.

Do I need to upload files?

No. You describe your records: the record type, the years, a rough count, and what to leave out. Your files stay in your systems.

How long does it take?

A few minutes in the chat for your range and your card. If you want offers, you read your de-identified card and approve it, and Korra reads it before it lists.

Can Korra list it for me?

Yes. Book a 15-minute call. Korra goes through your card with you and lists it, and buyers see it as Verified by Korra.

What do Checked and Verified mean?

Every listed card says Checked by Korra, which means Korra read the card before it listed. After a short call, it says Verified by Korra, which means Korra has spoken with you.

Ready when you are.

A starting range and a data card in a few minutes. Nothing to upload, and it costs you nothing.

What’s my data worth?Become a partner